Maximise profitability by understanding, implementing and monitoring smart pricing strategies

4th September 2008, Founders Hall, London

This intensive one-day course will enable you to:

Get your pricing strategy off to the best start by gathering and analysing the right data
Understand how small changes in pricing strategy could bring significant improvements to your bottom line
Align price levels with customer preference information to extract maximum willingness-to-pay
Segment your customer base and target new customers by defining customer preference structures
Use performance based incentive systems to put pricing strategies into practice effectively

Course tutors

Dr. Dirk Schmidt-Gallas, global head of insurance, Simon-Kucher & Partners
Martin Koderisch, head of financial services UK, Simon-Kucher & Partners

Book now to reserve your place at the Professional price management in insurance training event.

Not ready to book yet? Register your interest and we will contact you with more information nearer the time.